KarenS144
Feb 16, 2014Explorer
What's Fair?
I know dealers have to make money too or else they wouldn't be in business but trying to figure out the MSRP and the "make offer" and the "show price" and the few that just put a dollar amount up and you wonder if they'll deal from that is frustrating.
I've read threads that say offer 20-40% off of the listed price. Is the "listed price" the MSRP or is it the "sale price" they advertise?
From a few calculations it seems that most dealers "mark down" a unit approximately 22-25% from the MSRP. A MSRP of $200,000 becomes a "sale price" of $156,000. So... how much more could a buyer expect a dealer to come down? Another 20% would bring it down to $125,000ish. Does that ever happen?
Also... what is the mark up on a used unit? 15%, 20%, more?
Of course, we want the best deal possible (who doesn't?) but how do you know what a fair offer really is?
I've read threads that say offer 20-40% off of the listed price. Is the "listed price" the MSRP or is it the "sale price" they advertise?
From a few calculations it seems that most dealers "mark down" a unit approximately 22-25% from the MSRP. A MSRP of $200,000 becomes a "sale price" of $156,000. So... how much more could a buyer expect a dealer to come down? Another 20% would bring it down to $125,000ish. Does that ever happen?
Also... what is the mark up on a used unit? 15%, 20%, more?
Of course, we want the best deal possible (who doesn't?) but how do you know what a fair offer really is?