There has been much discussion regarding booming sales, and dealer shortages. At first, this report seems to back that up, however, you have to read the whole thing to realize that sales "year to year" are actually down, and dealer deliveries are actually up. Read it close
"SSI: 24,637 Retail Sales in January ’22; 2nd Best Jan. Ever
By: RVBusiness|Published on: Mar 8, 2022|Categories: Top Story|
With 24,637 retail registrations recorded across North America, January 2022 represents the second best on record for that respective month, according to Statistical Surveys Inc., the Grand Rapids, Mich.-based provider of retail sales and other consumer demographic data.
That said, the 24,637 figure represents a 24% year-over-year decrease compared to the 32,455 registrations recorded in January 2021 – which remains the month’s all-time best. In fact, the first five months of 2021 were record highs for each respective month.
For comparison, there were 53,290 wholesale shipments reported by the RV Industry Association (RVIA) for January 2022 – that month’s best ever on record – meaning there were 28,653 more shipments than sales this January. It’s worth noting that each month last year was a shipment record for that respective month.
The retail breakdown by segment is as follows:
United States
Among travel trailers, there were 14,755 retail registrations in January 2022, which is a 29% decrease from the 20,785 in the same period the prior year. THOR Industries led the segment with a 39.7% market share, followed by Forest River Inc. (35.9%) and Grand Design RV Co. (8.2%).
Fifth-wheels saw a 21.3% decline, going from 6,478 units this January to 5,099 units last January. Market share leaders were THOR (45.1%), Forest River (28.3%), and Grand Design (17.1%).
In camping trailers, there were 317 units reported in January 2022, a 20.6% drop from last January’s 399 total. Forest River led the category with a 44.8% share, followed by Aliner (18.9%) and Purple Line LLC (14.5%).
Park model RVs saw a 9.1% gain, with 192 registrations this January compared to 176 last January. Market share leaders were Skyline Champion (41.7%), Cavco Industries (16.7%) and Platinum Cottages (9.9%).
In the Class A segment there was a 22% drop, going from 1,119 registrations in January 2021 to 873 in the same month this year. THOR topped the segment with a 52.5% share, followed by Newmar (15.2%) and Forest River (13.6%).
There was an 18.9% decrease among Class C’s, with 1,441 units this January compared to 1,777 reported last January. Market share leaders were THOR (60.9%), Forest River (20.5%) and Winnebago Motorized (6%).
There was a 43.1% increase in the Class B segment, with 999 retail registrations this January versus 698 from the same month last year. THOR led the category (40.1%) followed by Winnebago (34.1%) and Forest River (7%).