ScottG wrote:
What CW desperately needs is a change at the very top. ML has done all the good (and bad) he can do, now it's time for a different talent with fresh idea's to lead the organisation.
You know I'm a fan of Marcus's show. But what he does to other businesses he does not do to CW.
People - well the people are just horrible. Bad pay schedules and high turnover. Most could care less.
Process - the process is broken. Their service is horrible, their current product inventory is poor. Some of the stores are just a mess. Our local one you're usually shimming past boxes just strewn around the floor. It's doesn't even look like any of his makeovers. Visually it's a disaster. Sewer hoses in the parking lot, leaking water hoses. I could go on and on.
Product- I have to give them credit for bringing their prices down and now in line with other retailers on goods, often now the cheapest by a couple of dollars. I hate I have to price match CW online to CW in store. But the sales and service is just a disaster.
CW is trying to span to rapidly and buy up everyone they can, and they have yet to perfect the customer relation part.
An interesting thing told to me, by some CW employees who were at a show and higher up the food chain. CW is buying some high end RV dealers so they can get access to the higher end coaches. It seems some of the higher end coach manufactures will not let CW carry their lines (smart move), so they buy these higher end coach dealers and keep the name. SO, if you want say a Newmar, camping world will have the RV transferred from their high end dealer of another name to their store. That's how I test drove a brand new Newmar at CW.